Top Nashville Events Perfect for Billboard Truck Advertising
Top Nashville Events Perfect for Billboard Truck Advertising
In a city like Nashville, there’s never a quiet weekend. From massive music festivals and SEC football games to national conferences and local street fairs, the calendar is packed with events that draw thousands of eyes — and that’s exactly why billboard truck advertising works so well here.
At Image Brand Nashville, we specialize in helping brands show up at just the right time and place. If you want to make an impact, these events are the perfect opportunity to do it.
Why Use Billboard Trucks at Events?
Unlike traditional advertising, LED billboard trucks move with the crowds. You’re not stuck in one location hoping people pass by. You can:
Drive foot traffic to your booth, venue, or store
Target fans before and after big shows or games
Dominate high-traffic intersections, entry gates, and afterparties
Play motion graphics or video that turns heads
With a truck, your brand becomes part of the experience — not just a backdrop.
Top Events in Nashville to Advertise At
Here are some of the best times to roll out your message:
🎸 CMA Fest
Hundreds of thousands of country music fans flood downtown for four days of nonstop energy. LED trucks are ideal for looping music promos, label launches, and sponsor messaging near Nissan Stadium, Broadway, and Ascend Amphitheater.
🏈 Tennessee Titans Games
Every home game is an opportunity. Target fans arriving at the stadium, tailgating along the riverfront, or walking from downtown lots.
🏒 Predators Home Games at Bridgestone Arena
Night games = high-traffic evenings with lots of foot traffic. Great for food and drink promos, ticket pushes, or brand awareness campaigns.
🎓 College Football Weekends
Vanderbilt, UT games in town, and visiting SEC rivals all bring in die-hard fans. Tailgates and campus-adjacent roads are prime time for a truck campaign.
🏁 NASCAR & Music City Grand Prix
Speed, spectacle, and sponsorships make this a natural fit. LED trucks add motion and energy to an already high-adrenaline environment.
🎤 Concerts & Music Festivals
Whether it’s Taylor Swift, Beyoncé, or Bonnaroo, concerts pull tens of thousands of fans. Billboard trucks can circle the venue, drive engagement with QR codes, or promote future tour stops.
🧠 Conventions & Trade Shows at Music City Center
Ideal for B2B brands. Trucks can park outside or rotate throughout the day for visibility among out-of-town attendees and local passersby.
👉 See how we've shown up at past events
How to Time Your Billboard Truck Campaign
We help clients:
Choose ideal hours for foot traffic and congestion
Select strategic driving routes and parking zones
Create content specific to the event vibe or audience
Maximize impressions while keeping your message visible and on-brand
No guesswork. Just smart, event-specific visibility.
Let’s Plan Your Next Event Campaign
Whether you want to promote a concert, sell out your store, or boost brand awareness at a festival, we’re ready to help.
👉 Contact us today to reserve a truck and map out your strategy.
Want More Billboard Truck Tips?
Check out our recent posts:
How Much Does a Billboard Truck Campaign Cost?
Why Billboard Trucks Are the Future of Outdoor Advertising in Nashville
Be Where the Crowd Is
In Nashville, the crowd is always somewhere — and with a billboard truck, your brand can be too.
📲 Let’s talk about your next event campaign and create something that moves people.